<DIV> Publishing, USA, 310 pages, 2008, US$24.95
6 x 9 format
ISBN: 1440488622
EAN-13: 9781440488627

Download an excerpt here (PDF Format)
See the Table of Contents

The book offers you all the information you need to create your job and start a small business successfully. It discusses business principles based on hands-on experience and provides you with practical techniques, ideas and solutions.

This practical tool is in stark contrast to traditional academic theories that tend to be vague and out-of-reach. The pragmatic step-by-step approach outlined in "Whiz Biz in Changing Times" covers all aspects of self-employment: techniques for finding business ideas, assessing start-up costs and preparing an operating budget  (including how to start a business on minimal funds!), building credibility and gaining visibility, marketing and selling, networking and remaining motivated, maximizing the use of technology, personality types, talents, legal structure, copyrights, trademarks and patents, paperwork, time management, financing and money matters, the business plan, selling and advertising, the corporate image, business etiquette, electronic commerce, mentors and support and, finally, planning for expansion. It also explains how to start a business with very little money and how to maximize any initial investment.

The book offers hope and practical solutions, and its revolutionary approach makes it simple for people to create their own job by starting a business. It offers down-to-earth ideas and foolproof methods, while outlining potential pitfalls and allowing new entrepreneurs to avoid costly mistakes.

This book offers you a proven method to:

• Assess your potential for creating the job of your dreams.
• Find out your type of personality and how to deal effectively with other types of personalities in order to make your sales.
• Find a profitable niche for your products or services.
• Find out the best legal structure for your needs.
• How much to charge for your services if you are a consultant.
• Lower your risks while getting better results, by learning how to "Plan Your Work and Work Your Plan".
• Prepare a solid marketing plan.
• Establish credibility with potential customers, lenders and investors, by creating a solid business plan that they will respect.
• Learn the language of business to look and sound like a Pro, right from the start!
• Use time management techniques efficiently.
• Handle paperwork easily with business forms, invoices, spreadsheets, agreements... Easy to use templates are available for free on this Web site!
• Motivate yourself and develop a business network.
• Set-up your business on the World Wide Web and organize your electronic commerce.
• Learn insiders' secrets that will give your business a quick boost. Learn about business etiquette, electronic commerce and many other topics that will give you a competitive edge and put your business on a stellar course!